For many practitioners, social media is a key pillar of their marketing. But are your social media platforms all that they could be?⁠

Social media is one of the best avenues for conveying your brand and building trust with an audience. The good news is that you can do that with 5 simple branding steps.⁠

At some point, every practitioner will look at their brand and online presence and wonder if it’s still relevant.

When we first start off, how we show up reflects our journey as a new practitioner. But when you hit a certain level of success, you might feel like it no longer reflects who you are or who you want to be.

Are you reluctant to embrace the power of tech in your business? A lot of pracs tell me that their tech knowledge is low or even non-existent. But the good news is that even simple tech options can help to boost your business up and bring more clients into your clinic.

Let’s dive into 6 ways that you can use tech to give your business a helping hand.

Does it take you forever to create social media content? Many practitioners struggle to manage their business while still posting consistently to platforms such as Instagram and Facebook.

But the good news is there are some simple ways that you can make social media content creation easy and breezy! Here are some of my favourite tips for making social media easy and effective.

Do you find yourself wondering what you can share on your social media channels? Social media rules, regulations and guidelines can vary between modalities, associations and even countries. So it’s no surprise that many pracs give up on social media altogether!

Let’s take a closer look at what you can share via social media, and what you need to think twice about.

More health practitioners are venturing into the world of online business than ever. If you’re new to working online, you might feel overwhelmed with all of the options available.

That’s why I’ve brought together a list of what you need to run a successful online clinic, as well as the steps that will take you to the next level.

Increasing your website’s visibility requires that you use SEO-targeting tools. Squarespace and other website building sites include some features but you will also need to use other tools to optimize your SEO strategy. Bear in mind that search engines do frequently change their technology and you will also need to keep abreast with these for maximum SEO efficiency.

What’s the first thing you do when you need a service, or hear of a business? You Google it, or look it up on Facebook. This is the first thing that almost everyone does, because we live in Technology Land!

The simple answer is: because it's a search engine.

The slightly longer answer is: it's one more way for your potential clients to find out who you are and what you do, and it does this in a really unique way: Pins.